TikTok’s Chinese sister app, which signed on to be the annual CCTV Spring Festival Gala’s top sponsor, poured 1.2 billion yuan ($185...

IMG Fashion has been named the official editorial partner of TikTok Fashion month, with IMG providing editorial content to...

For the most part, last year began like any other. Most of us celebrated New Year’s Eve with large festivities, dressed in our best...

Pre-2020, trends like leather, feathers, neutrals or hot pinks, were relatively easy to follow: the trend funnel moved from runway to...

You’re on TikTok, right? If not, let’s go – if only for the amazing fashion community on the rapidly growing social platform. (Trust us,...

topsatorTikTok  is further investing in social commerce with today’s announcement of a new global partnership with e-commerce platform...

This year has proved to be a boon for beauty brands on TikTok, with many like NYX and E.l.f Cosmetics breaking TikTok records through...

With its large youth audience and informal nature, TikTok seems like a perfect platform for streetwear brands to engage with young...

Addison Rae is cashing in on her TikTok fame for a cosmetics company. Rae, a teenager who became Internet famous by sharing videos...

Management and media company TalentX Gaming has launched a new house for social media stars and creators to hone their gaming skills...

Chances are you’ve already seen the D’Amelio sisters on TikTok. Well known for their mastery of viral dances, long lashes, and enthusiasm...

Late Monday night, a group of male TikTok stars who belong to the Gen Z influencer collective known as the Sway House charged up the...

School may be out indefinitely, but on social media there’s a thriving subculture devoted to the aesthetic of all things scholarly....

After launching a TikTok account two weeks ago, Aerie is going all in on the platform. When Aerie closed all of its U.S. and Canada...

In this new world of social distancing, TikTok is having a moment among brands and influencers. Fashion brands that have already been...

The first time I saw the Niagara Falls sweatshirt on a young influencer type, I assumed she’d just visited … Niagara Falls. But then I...

In a luxury building near the South Williamsburg waterfront, there’s an immaculately designed three-bedroom, three-and-a-half bath...