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From TikTok to Depop: Fashion’s New Trend Funnel
Pre-2020, trends like leather, feathers, neutrals or hot pinks, were relatively easy to follow: the trend funnel moved from runway to...
Jan 4, 20215 min read
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For Gen Z, Thrifting Isn’t Just A Way To Shop, It’s A Lifestyle
I was born in 1995. If you ask some, I am a member of Generation Z. Others will say that I am more of a millennial. No wonder I’ve always...
Nov 4, 20207 min read
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How to Reach Customers Who Still Don’t Like Shopping for Clothes Online
Neiman Marcus had been planning a gradual rollout of its customer service app, called Connect, which allows employees to recommend...
Jul 15, 20205 min read
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The Future of Luxury Is Freedom
Beyond goods, services and experiences, freedom will become the ultimate signifier of status. In essence, luxury is about status, playing...
May 26, 20203 min read
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