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Can We Keep the Sweatpants On After Lockdown Ends?
People’s relationships with their trousers have become fraught as coronavirus quarantines drag on; ‘The second I can’t do it, I’m going...
May 6, 20204 min read


Alcohol Brands Move Ad Dollars Away From Billboards To Delivery Startups
The alcohol industry’s reliance on delivery has opened up a new route for marketing. Alcohol brands’ ad dollars, typically poured into...
May 5, 20203 min read


Goldman Sachs Says Disposable Income Will Likely Grow This Year, Even Amid The Widespread Coronaviru
Expect total disposable personal income to grow in the US this year, Goldman Sachs said in an analyst note published Monday morning and...
May 4, 20202 min read


What’s trending: Experts decode Generation Z
Now that members of Generation Z are entering the workforce and beginning to flex their purchasing power, marketers want to better...
May 3, 20205 min read


Future of Influencer Marketing Takes Shape Amidst Coronavirus Pandemic
With trips and events cancelled, marketing budgets frozen and campaigns postponed or scrapped, the fashion industry has halted production...
May 3, 20204 min read


Covid-19 Will Drive Fast Change In Consumer Behaviour, Says Accenture Study
Covid-19 “is likely to alter consumer behaviours permanently and cause lasting structural changes to the consumer goods and retail...
May 3, 20203 min read


Is This the Future of the Fashion Show?
The first “high fashion runway show entirely from home” just took place, complete with famous models and designers. The clothes were the...
May 2, 20204 min read


Smash a Coronavirus Piñata. You’ll Feel Better.
Buy one or make one, then destroy it. If you cannot join, beat. Such is the resolve of creative people bashing piñatas to defeat a...
May 1, 20205 min read
Quarantine Report: Games, Office Supplies and Other “New essentials” Are Booming
The ongoing global pandemic has created an air of uncertainty for e-commerce businesses, not to mention for non-essential retailers who...
Apr 30, 20203 min read


Loungewear 2.0: The Adidas Track Pants I’ve Been Living In
Editors share “the item they wear to death,” whether it be a basic white tee or a super-trendy jumpsuit. Prepare yourself (and your...
Apr 29, 20203 min read


The Stars of the USWNT Have a Smart Solution for Your WFH Style
Some experts suggest trying not to put too-high expectations on yourself during self-isolation (the pressures related to that...
Apr 27, 20204 min read


Fashion Girls Everywhere Are Wearing This $3 Item at Home
Back in November, we covered the rise of hero socks, which quickly became the centerpiece of many stylish outfits. Fast forward to...
Apr 25, 20202 min read


Fashion: Creating Unique Content, Not Clothes, As A Morale Booster During The Covid-19 Pandemic
Fashion houses have begun reaching out to their massive global communities via social media to encourage creativity at home, healthy...
Apr 4, 20203 min read


QVC Leans On Beauty Brand Founders and Remote Segments
When nascent beauty brand Bloomeffects had to cancel its first-ever QVC appearance scheduled for March 20, it was a major blow to...
Apr 3, 20204 min read


Nike Takes Top Spot in Global Online Traffic
EMRush’s data for March revealed the top fashion sites ranked by online traffic. In its latest report of online shopping traffic, SEMRush...
Apr 2, 20202 min read


DJ Jazzy Jeff Will Host Virtual Block Party to Celebrate Release of Limited ‘Fresh Prince of B
It’s been 30 years since The Fresh Prince of Bel-Air premiered. To help celebrate the iconic sitcom, a new capsule inspired by one of...
Apr 1, 20202 min read
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